In 2010, the movie Más Sabe el Diablo: El Primer Golpe starred Jencarlos Canela, Gaby Espino and Miguel Varoni. In 2011, he joined the telenovela Mi Corazón Insiste along with Carmen Villalobos. In the Telemundo award show Premios Tu Mundo (2012) the telenovela won the award for Novela of the Year and Jencarlos Canela won the Favorite Lead Actor award. Canela reappeared in 2013 in the new Telemundo telenovela Pasión Prohibida with the late actress Mónica Spear. In that same year, Canela won as Favorite Lead Actor for the second time at Telemundo’s award show Premios Tu Mundo 2013. Canela won Artist of the Year in the 2013 awards show Premios Juventud, and his song I Love It won the Song of the Summer award. In the 2014 Premio Lo Nuestro awards show, his I Love It video was nominated for Video of the Year. In 2012, Jencarlos Canela signed with Universal Music Latin Entertainment.
