He advised selected contestants and started designing nightgowns for them to wear. He became President of the Miss Venezuela Organization in 1981 and has helped the country have seven Miss Universe winners, six Miss World titleholders, six Miss International winners, and two winners of Miss Earth.  He made controversial comments in an interview in 1997 about his bias against contestants with African features. In 2007 Sousa judged Univision’s Hispanic beauty contest Nuestra Belleza Latina.